Zim Global Media

an Afrocentric Voice

Who Is Raising Your Child? The Silent Crisis of Screen-Time Parenting

4 min read

There is a quiet crisis unfolding in homes across Zimbabwe. It does not make headlines. It does not announce itself with noise or chaos. It sits silently in living rooms, bedrooms, and backyards, glowing through small screens held in even smaller hands.

Schools have closed. The holidays are here. And in many households, the first response has been almost automatic. A phone is handed over. Not a book. Not a task. Not an opportunity to learn something new. Just a phone.

At first glance, it feels harmless. After all, children deserve to rest, to unwind after a long school term. But what is happening now goes far beyond rest. For many children, the day begins late, often around mid-morning. Breakfast is eaten with one hand while the other scrolls endlessly. YouTube flows into TikTok. TikTok into mobile games. Hours pass unnoticed. Night falls, and still the screen glows. Midnight becomes bedtime.

And somewhere in that routine, something deeper is taking place.

That child is not simply relaxing. That child is being shaped.

The uncomfortable truth many parents are beginning to confront is this: when a child spends nine or ten hours a day on a phone, someone else is influencing their thoughts, their values, their behaviour. Not a teacher. Not a parent. But strangers on the internet.

Influencers, content creators, and algorithms are stepping into a space that once belonged to family and community. They are teaching what is funny, what is acceptable, what is desirable. They are shaping language, attitudes, and even ambition. And they are doing so without the parent’s approval or even awareness.

Meanwhile, parents themselves are not idle. Many leave home early, working long hours to provide. Ten hours of labour, sacrifice, and effort. But in that same stretch of time, a child may spend nine hours online, largely unsupervised.

The question then becomes unavoidable: who is raising the child?

It is easy to complain about what children are becoming. Many adults speak with concern about a generation that seems to lack discipline, respect, and focus. A generation that appears easily distracted, less resilient, less driven.

But rarely do we turn the mirror inward.

Because the same parent who laments a child’s lack of focus may also be the one who bought the smartphone, paid for the data bundles, and allowed unlimited, unguided access. Not out of neglect or lack of love, but often out of exhaustion, convenience, or the belief that technology is simply part of modern life.

And it is. Technology is not the enemy. The problem is not the phone itself. It is the absence of direction.

A smartphone in the hands of a child without guidance is not just a tool for entertainment. It becomes a powerful influence, shaping habits, expectations, and identity in ways that are slow, subtle, and often invisible until the effects are deeply rooted.

Children begin to crave constant stimulation. Silence becomes uncomfortable. Real-world conversations feel dull compared to the fast-paced, colourful world of social media. Attention spans shrink. Patience fades. The ability to sit, think, and engage deeply begins to erode.

Even more concerning is the shaping of values. Online content often promotes lifestyles, attitudes, and behaviours that may not align with the principles many families hold dear. Yet repeated exposure normalises these ideas. What was once foreign becomes familiar. What was once questionable becomes acceptable.

And all of this happens quietly.

The holidays, which should be a time of growth, discovery, and bonding, risk becoming a period of passive consumption. Days blur together. Little is learned. Little is built. And yet, something is being lost.

But it does not have to be this way.

A school holiday is not just a break from formal education. It is an opportunity. Perhaps even more important than the classroom itself. It is a chance for parents to step in intentionally, to shape not just academic performance, but character, curiosity, and life skills.

This does not require expensive resources or elaborate plans. It begins with presence.

Reading together, even for a short time each day, can open worlds of imagination and knowledge. Teaching a practical skill, whether cooking, gardening, fixing something around the home, or even basic financial habits, equips a child for real life. Taking a child out, not necessarily to spend money, but to experience something different, to observe, to ask questions, to engage with the world beyond a screen, builds awareness and confidence.

Most importantly, conversation matters.

Not the routine exchanges about meals or school fees, but real conversations. Asking what a child thinks, what they feel, what they are curious about. Listening, not just instructing. Guiding, not just correcting.

Because the world that today’s child is growing into is not simple. It is competitive, demanding, and often unforgiving. It will require resilience, critical thinking, discipline, and a strong sense of identity.

These are not qualities that develop by accident. And they are certainly not qualities that a phone can teach on its own.

Parenting has never been easy. And in the modern age, it comes with new challenges that previous generations did not face. The digital world is vast, powerful, and constantly evolving. It can educate, inspire, and connect. But it can also mislead, distract, and shape in ways that are not always visible.

The responsibility, therefore, is not to remove technology entirely, but to engage with it intentionally. To set boundaries. To guide usage. To remain involved.

Because when guidance is absent, something else will take its place.

The holidays will pass. Schools will reopen. Routines will return. But the habits formed during this time, the influences absorbed, and the lessons learned or not learned, will remain.

And long after the screen is switched off, the question will still echo:

Who raised this child?

The answer, ultimately, will not be found in the device they held, but in the presence, choices, and guidance of the one who placed it in their hands.